Robinhood is seeking a valuation of $35 billion in its initial public offering, just short of the highest analyst projections, as the free trading app advances toward a debut likely to attract buyers from its own novice investor base.
The company at the center of this year’s meme stock frenzy will market 55 million shares for $38 to $42 each, according to a filing Monday with the SEC. Bloomberg Intelligence in March estimated that Robinhood could be valued between $13 billion and $40 billion.
Robinhood aims to raise more than $2 billion in its public debut. With the price range set, it will now proceed with its IPO roadshow and start meeting with investors this week. Its valuation could still change depending on demand from investors.
The company is expected to start trading on the Nasdaq Stock Market on July 29, according to people with knowledge of the matter. A representative for Robinhood declined to comment.
As a publicly traded brokerage, Robinhood will join the ranks of Coinbase Global Inc., a cryptocurrency trading platform that debuted this year and is currently worth almost $47 billion, and industry heavyweight Charles Schwab Corp., which bought competitor TD Ameritrade last year and has a market value of about $130 billion.
With plans to raise more than $2.2 billion, Robinhood’s IPO would be the fifth-largest on a U.S. exchange in 2021. This year has already set an all-time record with 648 companies raising a total of about $218 billion, according to data compiled by Bloomberg.
Robinhood caught on during the coronavirus pandemic as homebound young people turned to online trading to pass the time and make money. Its monthly active users have more than doubled in the past year, with 17.7 million as of the first quarter, up from 8.6 million in the same period in 2020.
The Menlo Park, California-based company has said it will reserve 20% to 35% of its Class A shares for its customers.